Friday, June 18, 2010

OK Go! Strikes Again!

I've posted several OK Go! video here in the past because they are so creative and fun to watch - plus, there music is pretty good, too. Well, here's their latest effort and a few fun facts to go along with it:

Their last video memorably featured a Rube Goldberg machine that filled a two-floor warehouse and took four minutes to complete its sequence of wonder and mayhem. This time, the tech-happy band recruited Jeff Lieberman and Eric Gunther–artists, musicians, and all-around interesting guys–to direct the video.

Together, the team warped time.

From Lieberman:

"The fastest we go is 172,800x, compressing 24 hours of real time into a blazing 1/2 second. The slowest is 1/32x speed, stretching a mere 1/2 second of real time into a whopping 16 seconds. This gives us a fastest to slowest ratio of 5.5 million. If you like averages, the average speed up factor of the band dancing is 270x. In total we shot 18 hours of the band dancing and 192 hours of LA skyline timelapse – over a million frames of video – and compressed it all down to 4 minutes and 30 seconds! Oh and don't forget, it's one continuous camera shot."

"We also made a special friend in the process. Her name is Orange Bill and she's a goose. You will agree that she clearly has a future in music videos."


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